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Funding initiative aims to boost sales for B.C. farmers, food producers

B.C. government’s initiative helping companies market their products as local
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Sam DiMaria, owner of Bella Rosa Orchard, examines his harvest in September. (Phil McLachlan - Kelowna Capital News - File)

A new set of funding initiatives hope to boost sales for Okanagan businesses.

The B.C. government is offering funding to B.C. farmers, fishers and food and beverage producers, to help them put the Buy BC logo on their product. This, they say, will help promote their products and boost sales locally.

“The Buy BC program plays such an important role in keeping people and our local economies working, helping British Columbians easily identify and access products made here at home,” said Lana Popham, Minister of Agriculture, Food and Fisheries.

To

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Phil McLachlan

About the Author: Phil McLachlan

Phil McLachlan is the editor at the Penticton Western News. He served as the reporter, and eventually editor of The Free Press newspaper in Fernie.
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